President Uses “Psychology of Persuasion”

 


 

Robert CialdiniTime Magazine has revealed that the Obama administration is still being advised by one of its crucial campaign resources, Professor Robert Cialdini.

“What if I told you a world-famous team of genius scientists, psychologists and economists wrote down the best techniques for GOTV [Get Out The Vote] scripting?!?! …”

[The script was written by] the Consortium of Behavioral Scientists, a secret advisory group of 29 of the nation’s leading behaviorists. The key guideline was a simple message: “A Record Turnout Is Expected.” That’s because studies by psychologist Robert Cialdini and other group members had found that the most powerful motivator for hotel guests to reuse towels, national-park visitors to stay on marked trails and citizens to vote is the suggestion that everyone is doing it.

“People want to do what they think others will do,” says Cialdini, author of the best seller Influence. “The Obama campaign really got that.”

–Time Magazine
April 2, 2009
How Obama Is Using
the Science of Change

I have long admired and used Cialdini’s work. You can see my book review and the slides I used to teach it to MBA students here.

 


 

The Killer Angels

The Killer Angels
by Michael Shaara

 

Fabulous insight into the military mind, the minds of men, the minds of people dedicated to actions and ideals greater than themselves.

 


 

Kurt Vonnegut is said to have revealed the secret of fiction as, “Create characters the reader cares about, then do something terrible to them.” Mr. Shaara gives us a dozen characters worth caring about–from both armies–and then plunges them into one of the most terrible things to happen on American soil: the cataclysmic Battle of Gettysburg. The book is a model of storytelling, and beautifully written. My brother, who earned a Masters in American History just for the fun of it, warned me to (more…)

Goal Setting Works

 


 

There have been more than 110 goal setting experiments conducted in the laboratory and in organizations in just the last twelve years. Ninety percent of these studies obtained positive results for goal setting. This makes goal setting one of the most dependable and robust techniques in all the motivational literature. … A recent study of high and low productivity … found that goal setting and deadlines were the single most frequently mentioned causes of … high productivity. [page 6]

 

 

 

Goal Setting: A Motivational Technique That Works!

 

by Edwin A. Locke and Gary P. Latham

 

 

 


 

See also Managing Yourself with Specific Measurable Results, on this blog.

 


 

Key Skills for Entrepreneurs




A study found remarkably high rates of dyslexia among entrepreneurs, as compared with corporate managers and the general population. What I found particularly interesting was the list of traits dyslexics develop that have them become entrepreneurs more often, have multiple companies, and an above average number of employees.

The dyslexic entrepreneurs reported as good or excellent at: (more…)

All Of This is Good News

Robert Schuller

I created these problems for myself. I made decisions that caused me to be where I am today. That’s why I’m facing the challenge. So I have nobody to blame but myself. That means that I’ll not be angry, or cynical, or suspicious. I’ll assume responsibility for these problems. I got myself into it. I can get myself out of it. I still believe that every obstacle is an opportunity. To learn. To grow. To be corrected or protected from making mistakes. So all of this is good news. So I’m not discouraged. I’m motivated by this new challenge.

I’m not depressed. I’m impressed.cvr Be happy Attitudes

Dr. Robert Schuller
Author of:
Be Happy Attitudes

 

The Essential Gandhi: An Anthology of his Writings on his Life, Work, and Ideas

The Essential Gandhi:
An Anthology of his Writings on

his Life, Work, and Ideas



by Mahatma GandhiThe Essential Gandhi

The Essential Gandhi

or Mohandas K. Gandhi
Louis Fisher, Editor

[Items in square brackets are by Tony Mayo.]

{Items in fancy brackets are by the editor, Louis Fisher.}

p. 15 [As a boy, Gandhi confessed a petty theft to his father and was forgiven.] This was for me an object lesson in Ahimsa [Love and Non-Violence]. Then I could read in it nothing more than a father’s love but today I know that it was pure Ahimsa. When such Ahimsa becomes all-embracing it transforms everything it touches. There is no limit to its power.

This sort of sublime forgiveness was not natural to my father. I had thought he would be angry, say hard things and strike his forehead. But he was so wonderfully peaceful and I believe this was due to (more…)

Into the Storm: A Study in Command


Tom Clancy

Lessons for managers from how the Army re-made itself between Vietnam and Desert Storm.

I was moderating a conference of business owners in the late 1990s as they lamented the poor work habits and other failings of “Gen-Xers.” Finally, I’d had enough so I said, “Say what you will about body piercing and Starbucks, I don’t think that’s the key issue. It looks to me that our generation’s contributions were the drug culture and Vietnam while the present generation has given us the Internet and Desert Storm.” The question becomes, how did this happen? Into the Storm provides part of the answer.

I am a baby-boomer who came of age in the Vietnam era, so my interest in things military was slight and my general opinion of military organization, I’m ashamed to say, came more from Catch-22 and MASH than reality. Yet, the U.S. Army has done some huge and useful things, so I was willing to take a fresh look with this book.

In the aftermath of Vietnam, “the Army began a revolution in (more…)

Truth or Consequences? Beyond the Punishment Model.

 


 

Truth or Consequences Screen Beans Art © A Bit Better Corporation

Integrity is usually a major conversation when I coach groups of executives. It almost always comes up in the context of arriving to the meeting on time or returning promptly from breaks.1 This leads to a discussion of consequences, by which people mean punishments for not being on time: fines, humiliation, etc. This opens a powerful examination of monitoring, enforcement, and integrity throughout the organization.

 


 

Consequences come in two flavors. Imposed consequences are punishments contrived by an authority exerting its power to compel behavior. Natural consequences are what reality delivers in response to actions. If I (more…)

Boss’s Guide to an (Almost) Worry-free Vacation


 

Here’s an article I had published as the cover story of the August 1997, issue of Small Business News. My executive coaching clients still find it useful.

Small Business News August 1997

I remember when I sold my first business and got a “real job.” A “real” job is the kind with set hours, limited responsibilities, and weekends off.

Weekends off! What an alien concept. Once I got used to the idea of free time and stopped bringing “special projects” and extra reading home, I noticed something very odd. I got a whole lot more done on the Mondays after a relaxing weekend than I had after struggling with work for seven (or seventy) straight days. Abe Lincoln is said to have declared that if he had eight hours to cut down a tree, he would spend four hours sharpening his saw. Vacation is for sharpening your most important tool: yourself.

 


 

Long-term Vacation Planning:

Grow your staff

I once asked the President of a division of a public company, “How do you account for your great success at such a young age?” After a moment’s reflection, he (more…)