There is an important difference between coaching and advice.

• Coaching is listening to and standing for a person’s greatness and the expression of their possibility while inviting the client into new ways of being, seeing, and speaking that will support his or her intentions.

• Advice is telling someone to take an action consistent with the advice-giver’s worldview, paradigm, opinions, interpretation, assessment, standards, etc.

Each has its place, but are most valuable when clearly distinguished. For example, to say, “I have an opinion about what you should do in this situation,” is a responsible way to give advice.




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